Saturday 2 February 2013

MISS UNIVERSE (Agus Putra Gowa)

The annual Miss Universe pageant was held on 19 December in PH Lived Planet Hollywood Resort and Casino, Las Vegas, Nevada, USA. The previous Miss Universe, Leila Lopes from Angola crowned Olivia Culpo from USA. 89 Countries and territories get involved on this pageant and broadcasted in many countries by NBC, Telemundo and international broadcasting media.
Miss Universe is an annual international beauty contest that is run by The Miss Universe Organization. The pageant is the most publicized beauty contestin the world with 600 millions viewers. The contest was founded in 1952 by California clothing company Pacific Mills. Miss Universe changed its name from Miss Universe, Inc to The Miss Universe Organization, and the headquarters moved from Los Angeles, California, to New York City that year. Donald Trump brought in a new team of professionals to the contest headed by its new CEO, Molly Miles, and president Maureen Reidy. The contest would use the slogan “Redefined for Today” for promotion of the pageants.
Each year, Miss Universe organizers receive bids from organizations who wish to select the Miss Universe contestant for a country. Usually a country’s candidate selection involves pageants in major cities, with the winners competing in a national pageant, such as putri Indonesia as the way to select a candidate to represent Indonesia. The organization makes continual efforts to expand the pageant, but the participation of some countries such as Algeria has proven difficult due to cultural barriers to the swimsuit competition.
The Miss Universe crown used from 2002-2007 was design by Mikimoto the official jewelry sponsor of the Miss Universe Organization, and depicted the phoenix rising, signifying status, power and beauty. The crown has 500 diamonds of almost 30 carats (6.0 g), 120 South Sea and Akoya pearls, ranging in size from 3 to 18 mm diameter and is valued at $250,000. The crown was designed specifically for the pageant on Mikimoto Pearl Island in Japan with the Mikimoto crown and tiara being first used for Miss Universe 2002.
Since 2009, Diamond Nexus Labs has made the Miss Universe crown. The crown is set with 1,371 gemstones, weighing a total of 416.09 carats (83.22 g). It contains 544.31 grams of 14k and 18k white gold as well as platinum. The crown features synthetic rubies to represent Miss Universe HIV/AIDS education and awareness platform. Diamond Nexus Labs is the first ever Eco Friendly Official Jeweler of Miss Universe and was selected as part of NBC Universal’s “Green is Universal” initiative.

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